Pine boutique owner provides comfort to nurses during pandemic
Wednesday, May 13, 2020 | 11:01 PM
Judy Masucci found a way to embrace the people who do the comforting.
The owner of Levana Bratique, a lingerie boutique in Pine, started Pittsburgh’s version of The Comfort Project, bringing gift bags with pajamas, bralettes, candles, cookies and other items to nurses caring for covid-19 patients.
Masucci launched it during National Nurses Week and plans to continue it throughout the pandemic.
“I have inventory in stock and there are people who need a pick-me-up,” said Masucci, who heard about The Chantilly Lace Comfort Project started by Chantilly Lace Lingerie store owner Larisa Olson, of Wilmette Ill. She came up with the idea in which people donate $50 to sponsor a gift bag.
“The Comfort Project makes me feel really great because it’s a way to bring happiness during this time,” Olson said. “And if The Comfort Project empowers others like Judy that makes me really happy. This kind of donation brings the spirit of shop owners to life.”
Masucci has delivered bags to St. Barnabas in Gibsonia and UPMC Passavant in McCandless.
She provides garments in small, medium and large to keep the sizing universal. She often includes candles and cookies and has choices for male nurses, which contain an item from the men’s underwear line she sells.
“I hand deliver them to the facilities,” Masucci said. “I see their reaction and just getting a gift brightens their day.”